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What is an AI Chatbot?

An AI chatbot is a program within a website or app that uses machine learning (ML) and natural language processing (NLP) to interpret inputs and understand the intent behind a request. It is trained on large data sets to recognize patterns and understand natural language, allowing it to handle complex queries and generate more accurate results. Additionally, an AI chatbot can learn from previous conversations and gradually improve its responses.

1. ChatSpot

Price: Free


ChatSpot is HubSpot’s new conversational CRM bot. It combines the capabilities of ChatGPT with unique data sources to help your business grow. You can input your own queries or use one of ChatSpot’s many prompt templates, which can help you find solutions for content writing, research, SEO, prospecting, and more.

For example, I prompted ChatSpot to write a follow-up email to a customer asking about how to set up their CRM.

Though ChatSpot is free for everyone, you experience its full potential when using it with HubSpot. It can help you automate tasks such as saving contacts, notes, and tasks. Plus, it can guide you through the HubSpot app and give you tips on how to best use its tools.

Key Features

  • Chat-based commands help sales, marketing, and service professionals maximize productivity
  • Draft follow-up emails, compile analytics reports, or even prospect
  • Connects to HubSpot software and leverages your existing data

2. ChatGPT

Price: Free; ChatGPT Plus: $20/month


ChatGPT is OpenAI’s conversational chatbot powered by GPT-3.5 and GPT-4. It uses a standard chat interface to communicate with users, and its responses are generated in real-time through deep learning algorithms, which analyze and learn from previous conversations.

Because ChatGPT was pre-trained on a massive data collection, it can generate coherent and relevant responses from prompts in various domains such as finance, healthcare, customer service, and more. In addition to chatting with you, it can also solve math problems, as well as write and debug code.

Both free and paid users of ChatGPT can enjoy unlimited usage. However, ChatGPT Plus subscribers get to enjoy a few extra perks that free users do not have, such as exclusive access to GPT-4, priority access during peak times, and faster response speeds.

Key Features

  • Uses natural language processing to understand the context of conversations to provide related and original responses in a human-like conversation
  • Multiple use cases for things like answering simple questions, ideating and getting inspiration, or generating new content (like a marketing email)
  • Improves over time as it has more conversations

3. Bing Chat

Price: Free (requires Microsoft Edge)

Microsoft describes Bing Chat as an AI-powered co-pilot for when you conduct web searches. It expands the capabilities of search by combining the top results of your search query to give you a single, detailed response. Plus, it cites the sources from where it gets its information.

Bing also has an image creator tool where you can prompt it to create an image of anything you want. You can even give details such as adjectives, locations, or artistic styles so you can get the exact image you envision.

To get the most out of Bing, be specific, ask for clarification when you need it, and tell it how it can improve. You can also ask Bing questions on how to use it so you know exactly how it can help you with something and what its limitations are.

Key Features

  • Uses NLP and machine learning to understand conversation prompts
  • The compose feature can generate original written content and images, and its powerful search engine capabilities can surface answers from the web
  • It’s a conversational tool, so you can continue sending messages until you’re satisfied

4. Bard

Price: Free

Google’s Bard is a multi-use AI chatbot — it can generate text and spoken responses in over 40 languages, create images, code, answer math problems, and more.

One of Bard’s strengths is that it is great with text. You can use it to write and edit things, such as emails, resumes, and cover letters. Because it’s created by Google, it also features a “Google it” button to help you learn more about a given topic as well as exports to other Google products, like Google Docs and Gmail.

Despite its impressive capabilities, Bard has faced criticisms for providing false and misleading information, especially compared to ChatGPT.

Key Features

  • Powered by Google’s PaLM-2 (instead of GPT)
  • Use it for things like brainstorming and ideation, drafting unique and original content, or getting answers to your questions
  • Connected to Google’s website index so it can access information from the internet

5. Jasper Chat

Price: Starts at $39/month



Jasper Chat is built with businesses in mind and allows users to apply AI to their content creation processes. It can help you brainstorm content ideas, write photo captions, generate ad copy, create blog titles, edit text, and more.

Unlike ChatGPT, Jasper pulls knowledge straight from Google to ensure that it provides you the most accurate information. It also learns your brand’s voice and style, so the content it generates for you sounds less robotic and more like you.

Key Features

  • Proprietary AI engine sourced from OpenAI and other models.
  • Wide breadth of knowledge on niche and elaborate topics.
  • Remembers and learns from previous conversations.

 





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